Abbott’s nutrition business is a division of Abbott, the global healthcare company. Proper nutrition is the foundation for healthy lives, which is why Abbott Nutrition have been developing nutrition products for over 113 years.
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
I was tasked to design packaging concepts for Ensure Women’s Strength Collagen+HMB nutrition powder.
The project was given to several other designers for revisions and additional concepts. Eventually the original package concept I created became the final design with minor tweaks.
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
• Package concepts and design
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
• Art direction/design